Skip to content

Skill · SEO Audit & Optimization Team

Backlink Profile Analysis

Analyze referring domains, anchor text, and toxic-link risk from whatever sources are actually configured, without a misleading score.

What it is

Analyze referring domains, anchor text, and toxic-link risk from whatever sources are actually configured, without a misleading score.

A skill is a written procedure an agent loads when a job calls for it. This one is a single file, SKILL.md, and the whole file is on this page.

File
SKILL.md
Length
20 lines · 2 min read
Category
Marketing
License
MIT
Author
Brainwrite
Words
346

Paste it into any agent’s instructions (CLAUDE.md, AGENTS.md or a custom GPT), or add the team to Brainwrite and it arrives switched on.

Use it

Use this skill in Brainwrite.

  1. 1

    Add the SEO Audit & Optimization Team

    Its agents carry this skill. You preview every agent and skill first; skills arrive switched on and routines paused.

    Install in Brainwrite →
  2. 2

    Brief your Chief of Staff

    “Use the Backlink Profile Analysis skill for this: [describe the job]. Show me the plan first, and send, post or change nothing.”

  3. 3

    Approve what matters

    The agent follows the skill and brings the result back. Anything that sends, posts or changes data waits for your approval in Ask mode.

    How approvals work →

Use this when

backlinks, link profile, referring domains, anchor text, toxic links, backlink audit.

Process

Detect what's actually available before analyzing: a connected DataForSEO/Moz/Bing source if one exists, otherwise fall back to Common Crawl's domain-level graph (PageRank and presence signals, always available, no account needed) plus a verification pass on any specific links the user names.

Produce seven sections, each source-labeled: profile overview (referring domains, follow ratio, domain diversity, trend); anchor text distribution against healthy benchmarks (branded 30-50%, URL/naked 15-25%, generic 10-20%, exact-match keyword 3-10% with over 15% flagged as an over-optimization risk, partial match 5-15%); referring domain quality (TLD and country distribution, authority-tier spread); toxic link indicators (PBN patterns, unnatural anchor concentration, mass directory submissions, link farms, footer/sidebar paid-link patterns across every page of a domain); top pages by backlinks (link magnets and zero-backlink internal-linking opportunities); competitor gap analysis when a comparison domain is given; new/lost backlinks (explicitly only available with a premium source — say so rather than guessing at velocity from a point-in-time snapshot).

The hard rule for the whole playbook: never present a numeric score built on data you don't actually have. Count how many of the 7 scoring factors (referring domains, domain quality, anchor naturalness, toxic ratio, link velocity, follow ratio, geographic relevance) have real data behind them. Four or more factors scored: produce a numeric 0-100 score with weights redistributed across the available factors. Fewer than four: do not produce any numeric score, not even an "approximate" one — report "Backlink Health Score: INSUFFICIENT DATA (X/7 factors scored)" with each available factor's individual finding and its source, and recommend what a free Moz signup would unlock.

Before presenting anything, self-check: does every metric carry a source label; is every "not found" result distinguished from "not checked" versus "below threshold"; is the referring-domain count in the summary actually consistent with the detailed list; is any claim presented without a source behind it? Fix any failure before showing the report — never present inferred data as fact, and never let a Common-Crawl-only analysis carry a numeric score of any kind.

Put this skill to work.

Download Brainwrite, add the team that carries it, and tell your Chief of Staff what needs doing.

macOS today. Windows and Linux are coming soon.